Heal’s has traditionally spent the bulk of their media budget on targeting customers with intent, but we’re seeing real difficulty identifying prospects they drove to their site—particularly those using more than one device. This lack of identification has made it difficult for Heal’s to help prospects proceed through the purchase funnel and to reduce abandonment. To stop this leakage, Heal’s wanted a partner that could help identify their customers, determine where they are in their journey and find ways to push them further down the funnel.
In this case study, discover how Heal’s worked with Wunderkind to:
– See a 300% increase in onsite identification rate
– Drive 9.1% of Heals’ total digital revenue from triggered email
– Increase the amount of emails they captured per month by 53%