A Marketer’s Guide to Behavioral Email

Many retailers we work with often see email perform as a top 5 revenue-driving channel—averaging an ROI of 122%. But many marketers we first talk to aren’t seeing results like this. Why? Because they aren’t running true, one-to-one messaging through this platform. We’re here to help you take back control of this high-performing channel by enacting strategies that help you send emails that stand out from the crowd.

In this webinar, our expert strategists discuss:

  • Why email continues to be a crucial component of post-COVID digital business
  • Mistakes businesses are making that destroy their email lists (and their business growth)
  • How to implement an identification strategy that will send one-to-one messages to customers no matter where they are in the sales funnel, and more
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