We’ve all been there, running paid media online, maxing out our channels, and still seeing flat or diminishing returns. It’s incredibly frustrating. But there’s a way around it. Behavior-based marketing (based on customers’ onsite behaviors) gives you the power to explode into your paid channels by sending one-to-one messages that speak to each customer based on where they are in the sales cycle.
Download this guide to learn:
– What Behavioral Marketing means in today’s terms
– How to look at customer behavior to determine how to best engage with them online
– How to calculate the ROI potential of behavioral-based marketing, and more