Capitol Lighting | case study

Capitol Lighting Sees Massive Text Growth by Switching to Wunderkind

15%

of total digital revenue driven by Wunderkind

170%

increase in revenue driven across Text compared to previous vendor

10%

of total digital revenue driven for Capitol Lighting through Texts alone

We had seen continued success with Wunderkind’s triggered email solution, so we knew that their text messages could work. But, even we were surprised with how quickly they were able to drive substantial revenue for us.”

Brian Lebersfeld, VP of eCommerce, Capitol Lighting

Challenge

Capitol Lighting weren’t seeing sufficient growth with their previous text vendor.

Solution

The homeware brand decided to bring text under the same roof as email with Wunderkind, after seeing previous success.

Results

After just a short time running with Wunderkind, Capitol Lighting saw 170% revenue growth in their text message channel alone, with Wunderkind driving 15% of total digital revenue for the lighting brand.

SUCCESS STORIES