Hairstory | case study

A Cut Above the Rest: Hairstory Sees 5x ROI with Wunderkind Email


return on investment


ROAS when complemented by Wunderkind tools


number of companies Karthik has implemented Wunderkind at


This is the fourth time I've implemented Wunderkind, and most of the time at the very least, it has given me a 5x return on investment.”


In a hyper-competitive market with major players with huge advertising budgets, to reach customers and get a slice of market share, Hairstory needed a partner that empowered them to reach customers at the right time in their purchasing journey.


Wunderkind seamlessly integrated with Hairstory’s tech stack, identifying more of their anonymous website traffic and triggering intelligent re-engagement emails based on purchasing intent and customer actions.


Wunderkind’s triggered email flows delivered 5x ROI for Hairstory with Wunderkind going “above-and-beyond” with its commitment to flexibility, sincere check-ins and round-the-clock support.