NY Post

Sean Giancola, CEO and Publisher of the New York Post, discusses the challenges and successes of the renowned media brand. With its unfiltered and unapologetic voice, the NY Post caters to diverse audiences ranging from core New York readers to celebrity gossip enthusiasts and digital content consumers nationwide. Wunderkind, an integral part of their advertising strategy, seamlessly integrates with their tech stack, ensuring monetization without compromising user experience. Wunderkind’s unique ad units and technology have significantly contributed to the Post’s revenue growth, generating over $5 million in net revenue.