CASE STUDY | Piglet in Bed

Piglet in Bed Accelerates Digital Growth with Wunderkind

Piglet in bed, a leading destination for eco-friendly bedwear and linen, partnered with Wunderkind to increase email-attributed revenue to 14.1%, grow its addressable marketing lists by 5x and introduce more sophisticated automation to its email journeys. To date, Wunderkind has outperformed initial ROAS projections by 202%.

14.1%

revenue contribution of triggered email

5x

emails captured since partnering with Wunderkind

202%

Wunderkind outperformed ROAS projections

Industry

Apparel
Home

Challenges

Email Automation

Wunderkind Products

Triggered Email

What we needed was a partner that could act like a full-time employee. We needed expertise, knowledge and advice around best practice: we wanted a partner that could tell us the right way to go about elevating our approach.”

Jake Newbould, CMO at Piglet in bed

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