Natural Baby Shower is a retailer who specializes in gentle and eco-friendly baby products your family can trust. Born over a decade ago, the company has steadily grown their business by centralizing their team, growing their warehouse space, and focusing on selling the best products for parents online. With that growth came an increase in spend to attract more site visitors. But Natural Baby Shower had a problem.
Their audience was growing, but they weren’t able to capture and action upon all of that data. Meanwhile, they were noticing that many vendors they spoke to didn’t offer them an easy way to act on the data in order to speak to customers at the perfect time throughout the sales funnel. That’s where Wunderkind stepped in.