CPG/FMCG
IAMS: Video Skin
CPG/FMCG brands stay top of mind and drive direct to consumer relationships with high impact creatives and engaging functionality.
An entertaining video with branded skin enabled pet food brand IAMS to grab pet owners’ attention. The Wunderkind ad allowed users to check out at the retailer of their choice to drive conversions.
Showcase
Creatives that incorporate branded elements to enhance your video content.
Desktop
Mobile/Tablet
Desktop Overlay
Dimensions: 900px x 600px
Desktop Masthead
Dimensions: 1920px x 480px
Mobile Overlay
Dimensions: 800px x 1200px
Mobile Inline
Dimensions: 700px x 480px
Campaign Options
Enabling advertisers to expand their reach quickly, turning existing creative assets into beautiful high impact ads. They can include video, interactive content, dynamic data and expansion to offer more real estate.
Ad sizes: 900px x 600px, 800px x 1200px, 720px x 480px and 1920px x 480px
Technical Requirements
All creative types require delivery of campaign objective or storyboard, layered PSD files, approved copy, font files (WOFF & OTF) and brand guidelines. Additionally, this build requires a video file in MOV or MP4 format, 16:9 ratio, 6-30 sec. maximum.
Downloadable Specs and Templates are Coming Soon!
Our ad technology knows when you
have your audience’s attention
Exit Intent
When a user's cursor crosses over the browser plane (desktop) or their finger touches down on the URL window (mobile) to leave the site.
Refocus
When a user is inactive for 10 seconds and then scrolls away or moves their cursor away from content.
Reactivity
When a user switches tabs for at least 10 seconds and then returns to their original tab.
Inactivity
When a user is inactive on a publisher's site for a full 30 seconds before becoming active on the page again.
Downscroll
When a user scrolls all the way to the bottom of a finite-scroll page.
Upscroll
When a user scrolls significantly below the fold and then all the way back to the top of the page.
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