The Autonomous Marketing Platform
Marketing doesn’t need more tools — it needs a single, intelligent engine that understands every customer and decides what to do next.
Wunderkind’s Autonomous Marketing Platform sits at the center of your stack, combining identity, real-time behavior, and your business rules to drive revenue, guaranteed.
The AI engine where identity, behavior, and revenue decisions live.
The Wunderkind Autonomous Marketing Platform is the decisioning heart of your marketing. It continuously ingests behavioral signals, deep identity data, and your brand’s guidelines to understand each customer’s intent to purchase in real time.
From there, the platform automatically determines when to engage, where to engage, and what to say — always within your guardrails and always optimized for revenue.
Strategic Use Cases
The Wunderkind Autonomous Marketing platform turns identity and real-time behavior into decisions your stack can act on instantly. These are the core ways brands use the engine today — all powered by the same underlying identity graph, intent modeling, and AI decisioning.
Actionable Data
Wunderkind transforms raw traffic into rich, persistent customer profiles by recognizing far more visitors than traditional ESPs or CDPs and tying every action back to a durable identity. From the first anonymous session through repeat purchase, the platform captures behavior, consent, and context — giving every downstream system data it can actually use to drive revenue.
AI & Decisioning
Omnichannel Engagement
Analytics & Insights
Ecosystems & Integrations
Studio
Studio is where you design the experiences the autonomous engine will deliver. It gives your team a single place to build, manage, and iterate on creatives and templates — aligned to the audiences, behaviors, and outcomes the platform is optimizing for.
Because Studio is wired directly into identity and intent data, you’re not just designing assets; you’re designing decision-ready experiences that can be tailored, tested, and scaled automatically across channels.
Analytics
Analytics translates the platform’s constant stream of decisions and outcomes into clear, revenue-focused insight. See how identity coverage, visit behavior, and AI-driven next best actions combine to influence conversion, average order value, and lifetime value across channels.
Drill into which experiences are working, which audiences are under-messaged, and where incremental revenue is coming from — all using the same data the engine uses to decide what happens next.
Audiences
Audiences turns the platform’s identity and behavior understanding into living, breathing segments. It combines your first-party data with Wunderkind’s identity network and real-time intent signals to build high-value audiences that update themselves as customers browse, buy, and disengage.
These audiences feed every channel — your ESP, SMS tools, onsite experiences, and ad platforms — ensuring you’re always talking to the right people, at the right moment in their journey.
Experiences
Experiences is where the platform’s decisions come to life. It uses identity, behavior, and your rules to orchestrate dynamic, one-to-one journeys — whether you execute them directly in Wunderkind or deliver them via your existing ESP and marketing stack.
You define goals, constraints, and brand standards. The platform does the rest: selecting the next best action, channel, and creative for each individual, then learning from every interaction to continuously improve performance.
