Blog Post by Emily Black
Summary Performance marketing gives brands a results-focused approach where costs are tied directly to outcomes like clicks, leads, or sales. As third-party channels grow more expensive and harder to
Summary Performance marketing gives brands a results-focused approach where costs are ...
Why do customers abandon their carts?
Did you know the average cart abandonment rate is a whopping 70 percent? That means you ...
What does Wunderkind do?
Think you’re making the most of your marketing channels? Think again. What if you could ...
Types of AI for marketers
Have you jumped on the AI hype train, or do you feel like you’re falling behind? With the ...
Prediction #1: Black Friday will dominate Cyber Week
Retail marketers’ World Cup is on the horizon. We’re talking, of course, about Black ...
What are the key components of a martech stack?
To state the obvious, marketing technology (or martech) plays a pivotal role in driving ...
Successful performance marketing strategies
Performance marketing promises results, but how can you get maximum mileage from your ...
What is performance marketing and why is it important?
Ever been confused about the difference between performance marketing and brand ...
Summary As economic pressures squeeze consumer wallets and marketing budgets alike, retailers face an urgent mandate: recapture lost revenue with smarter, more precise strategies. Rather than chasing
Summary As economic pressures squeeze consumer wallets and marketing budgets alike, ...
5 home retail marketing strategies
IKEA: renowned for its functional homeware. Every home goods brand strives to achieve the ...