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Wunderkind blog

Online Travel Agencies Need to Beat the Cookie

In the world of travel marketing, the challenge of cart abandonment is as persistent as ...

5 Digital Marketing Tips for Mother's Day 2024

Like the day itself, Mother's Day marketing is an occasion one should forget at your ...

Valentine's Day 2024: Optimizing Your Ecommerce Strategy

Win your customer's hearts and dollars this Valentine's Day Love is in the air. While ...

What is ROAS?

Improving return on ad spend, or ROAS, isn’t a trick in the book; instead, it’s ...

Cracking the Code to BFCM 2023 Success: A Holiday Text Strategy Guide

During Black Friday Cyber Monday (BFCM) 2022, 75% of Wunderkind clients' traffic shopped ...

Why do customers abandon their carts?

Did you know the average cart abandonment rate is a whopping 70 percent? That means you ...

What are the key components of a martech stack?

To state the obvious, marketing technology (or martech) plays a pivotal role in driving ...

How To Justify Your Marketing Budget To The CFO 

It’s not rocket science: Chief Marketing Officers (CMOs) and Chief Financial Officers ...

Summary As economic pressures squeeze consumer wallets and marketing budgets alike, retailers face an urgent mandate: recapture lost revenue with smarter, more precise strategies. Rather than chasing

Summary As economic pressures squeeze consumer wallets and marketing budgets alike, ...

5 home retail marketing strategies

IKEA: renowned for its functional homeware. Every home goods brand strives to achieve the ...