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Wunderkind blog

Unlocking the Power of Audiences for Meta: Smarter Suppression and Retargeting

As performance marketers seek greater accountability from their paid social investments, ...

Signals Reporting: Bringing Clarity, Consistency, and Scale to Performance Measurement

Summary As marketing teams face intensifying pressure to prove ROI and act decisively on ...

Wunderkind Audiences for Meta: Precision Targeting, Elevated

The promise of performance marketing lies in precision—but most brands still struggle to ...

Introducing AI Audiences: Smarter Targeting, Better Performance

As marketing leaders contend with mounting pressure to drive ROI from leaner budgets, ...

Designing AI That Learns: Lessons from the Field on Abandonment and Catalog

Traditional email marketing relies on fixed rules that ignore individual behaviors, but ...

From Timing to Targeting: A Deep Dive into Wunderkind AI Experiences

Personalization is no longer a competitive edge, it's a customer expectation, and ...

Is Wunderkind Really Compliant?

Summary In this interview series, Jinx Jogelar, former CMO of Dish Network & Sling, ...

Isn't Wunderkind Too Hard to Implement?

Summary In this interview series, Jinx Jogelar, former CMO of Dish Network & Sling, ...

Affinity Modeling, Explained: The Intelligence Behind Wunderkind's AI Catalog

Summary Traditional recommendation engines struggle to keep pace with today's erratic and ...

Mobile SDK Turbo Charges Push Notifications While Boosting Email & Text Performance

Summary In the race to capture mobile attention, the most valuable asset a brand can own ...