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WunderKIND Ads and Cognitiv Bring the Power of ContextGPT Direct to Media Buyers

WunderKIND Ads has partnered with Cognitiv to bring the power of ContextGPT directly to ...

Unlocking the Power of Audiences for Meta: Smarter Suppression and Retargeting

As performance marketers seek greater accountability from their paid social investments, ...

Summary As paid social costs rise, many brands are wasting budget by targeting customers they already reach through owned channels like email or SMS. The core issue is identity: without a clear view o

Summary As paid social costs rise, many brands are wasting budget by targeting customers ...

How to Bring Abandoned Carts Back from the Dead

Summary Cart abandonment doesn’t have to haunt your ecommerce strategy. In When Shoppers ...

Summary Performance marketing gives brands a results-focused approach where costs are tied directly to outcomes like clicks, leads, or sales. As third-party channels grow more expensive and harder to

Summary Performance marketing gives brands a results-focused approach where costs are ...

About Wunderkind

Analyzing $4.1 billion in revenue and 46 billion digital events from 1,000 retail ...

What is ROAS?

Improving return on ad spend, or ROAS, isn’t a trick in the book; instead, it’s ...

Why do customers abandon their carts?

Did you know the average cart abandonment rate is a whopping 70 percent? That means you ...

What does Wunderkind do?

Think you’re making the most of your marketing channels? Think again. What if you could ...

Why is Apple doubling down on privacy?

September marks the time of year for shorter days, cooler temperatures, and… Apple ...