Blog Post by Emily Black
What is marketing spend?
As the threat of recession drags on, marketers everywhere are sharing the same thought: ...
How can marketers attract consumer attention in advertising?
Eight seconds. That’s all you have to capture a consumer’s attention. That’s a tough ...
BFCM 2022 Performance
Black Friday, Cyber Monday (BFCM) is over, and let’s face it—we can all breathe a sigh of ...
Global and economic factors at play
It’s safe to say that some of the trends that dominated shopping behavior in 2022 ...
Reaching Customers With Holiday Text Messages
The holidays are fast approaching, and customers are getting ready to buy gifts for loved ...