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Unlocking the Power of Audiences for Meta: Smarter Suppression and Retargeting
As performance marketers seek greater accountability from their paid social investments, ...
Driving Smarter Marketing: Lessons from Ana Sollitto, Product Manager at HelloFresh
Summary At Wunder 2025, Ana Sollitto, Product Manager at HelloFresh, shared her ...
Navigating AI, Identity, and Personalization with Rahul Chand: How AI is Transforming AAA Northeast
Summary At Wunder 2025, we sat down with Rahul Chand, VP of Marketing at AAA Northeast, ...
The Future of Marketing with Kevin Wishard of Hertz: Scale, Personalization, and the Power of AI
Summary At Wunder 2025, industry leaders from retail, fashion, and luxury shared candid ...
Tariff Tensions Tighten Black Friday/Cyber Monday Budgets: October’s Data Reveals How Value-First Shoppers Are Rewriting Retail Rules
As tariffs and price pressures reshape U.S. spending, shoppers are rewriting the rules of ...
Signals Reporting: Bringing Clarity, Consistency, and Scale to Performance Measurement
Summary As marketing teams face intensifying pressure to prove ROI and act decisively on ...
Wunderkind Audiences for Meta: Precision Targeting, Elevated
The promise of performance marketing lies in precision—but most brands still struggle to ...
Tariff Turmoil: Marketing to Gen X—The Pragmatic Generation
Gen X—the pragmatic middle child of consumers—is tightening their wallets amid 2025’s ...
Tariff Turmoil Marketing to Squeezed Millennials
Millennials are feeling the pinch of rising tariffs—but instead of retreating, they’re ...
From Zombies to Loyalists: Breathing Life Back Into Dormant Customers
Cart abandonment doesn’t have to haunt your ecommerce strategy. Dormant customers don’t ...